The 7 Best BuzzSumo Alternatives for Content Research 1. Topic. One of the reasons so many people love BuzzSumo is because it gives plenty of data and insights to create... 2. Social Animal. Designed to be a smart assistant for all content marketers, Social Animal offers features like... 3.. The basic version of Feedly is a free alternative to BuzzSumo, but it's missing many of the bells and whistles associated with similar platforms. Feedly's upgraded service offers more features - including Leo, Feedly's AI assistant who learns the type of content you interact with to serve you better - but still does not offer all the features of BuzzSumo. For example, Feedly doesn't offer much influencer discovery, but it does show trending articles based on your feeds, so it can.
What Are the Best BuzzSumo Alternatives? 1. ContentStudio. This BuzzSumo alternative is an all-in-one platform for marketers looking for content creation, social... 2. Hootsuite. This BuzzSumo alternative helps you discover new content with ease so that you can never run out of things... 3. Feedly.. A great alternative to Buzzsumo is ContentStudio. It is a content discovery, media monitoring, content management platform which incorporates all the social media management activities. Using sophisticated social search analytics to discover topic relevant content, compose and share trending content to satisfy your audience's appetit Ahrefs is one of the best Buzzsumo alternatives and is ideal if you want to improve backlinks and keyword positions while tracking content and mentions. This tool has several large indexes of keywords (5.4 billion), backlinks (4.1 million pages crawled a minute), and content (5 million posts discovered a day) It allows you to manage your social media accounts through a central dashboard without the hassle of logging into each one individually. Thus, it is a great Buzzsumo alternative for digital marketers, social media managers, and digital agencies since it allows multiple users to monitor and run social campaigns. You can create teams and assign different roles to each one
ContentStudio is a powerful content discovery, curation and social media management platform and a worthy alternative to Buzzsumo. You can easily setup topics of your interest and it will keep you updated with trending, relevant and engaging content. And the best part is, you can discover content not only from the web but Facebook, Twitter, Youtube and other sources too 10 der besten BuzzSumo-Alternativen für Ihr Unternehmen im Jahr 2019. Letzte Aktualisierung: 27. März 2020. Das Erstellen guter Inhalte ist eine zeitaufwändige Aufgabe. Sie müssen beliebte Themen im Auge behalten und wissen, was Ihr Publikum lesen möchte. Damit kann Ihnen BuzzSumo helfen. Es ist ein großartiges Tool, um neue Inhalte zu entdecken und Trendthemen zu finden. Das Tolle an. Zoho Social is another powerful alternative of BuzzSumo, you will be able to manage your complete social media marketing using this tool. Zoho Social makes it super simple for the users to schedule the social media posts to all the leading social media platforms and manage the post calendar so that you have a defined process for marketing Right Relevance is one of the best alternatives to BuzzSumo when it comes to searching for relevant content. For example, if you are interested in the latest web design trends. When you search for these keywords latest web design trends, you will get a lot of articles on the subject. Here, the default option showcases results by time
Social Animal is a well-worthy BuzzSumo alternative and there are many reasons why this platform tops the list of substitutes. It utilizes natural language processing and machine learning techniques. Thanks to this, Social Animal can always get an insight into what makes good content tick. Of course, it offers other core features BuzzSumo is one of the top-rated content marketing research platforms. As every product have some PROS & CONS. So, if you are facing any kind of problem while using BuzzSumo, like features limitations in a product, system compatibility issues, unavailability for any operating system. In all circumstances, there is no need to worry. There are many BuzzSumo alternatives available over the web. We have listed some of the best content marketing research platforms which are similar to. BuzzSumo facilitates a much deeper understanding of our social footprint and helps us to develop smarter content strategies Entdecke die Alternativen zu BuzzSumo mit den ähnlichsten Funktionen und Vorteilen. Wirf einen Blick auf die folgenden BuzzSumo-Alternativen, damit du weißt, welche BuzzSumo-Konkurrenten du in deine Software-Recherche einbeziehen solltest. Sortieren nach
. You won't be able to run beyond 15 days without paying. So if you are searching a software alternative of Buzzsumo then you must check out these 7 content search tools that are the perfect alternative to Buzzsumo. io; Renoun was known as Iamondemand. Renoun.io is a free web app which helps you to search interesting content, brainstorm ideas, and influencers on the topic of your choice. It is very easy to use with its trust. As you see, this tool has very useful functions, and it can be a partial Buzzsumo alternative. You can track the popularity of a particular request over a period of time up to 2004. Of course not everyone needs to dig so far, but sure it can be very useful to see the dynamics of the last year and a half. For example, if you create a narrow-focused site and choose between several options.
. All companies, businesses, and brands rely on creating, distributing and promoting trending content in their industry to keep their audience engaged and educated. ContentStudio is exactly that for all your content related needs. Whether it be content discovery, composing, planning, automation, amplification or insights, We have got you covered As the name suggests, ContentStudio is another alternatives for BuzzSumo especially in the content curation department. However, ContentStudio also offers some social media management features making it a good option for those looking to get help in the social media marketing aspect If you are looking for the ultimate Buzzsumo alternative, ContentStudio is the best choice. It has features like content discovery, planning, publishing, distribution, amplification and analytics
We are sad to see Topsy go; we were big fans and advocates. We know that many people will miss the service. Whilst BuzzSumo is not a perfect replacement for Topsy, here are 5 key searches that may help you. 1. Most shared articles on Twitter today or this week. Go to the Most Shared search tab in BuzzSumo's research section and enter a topic. Set the date filter on the left to 24 hours or last week or time period of your choice and start your search. When you have the results, simply click. Alternatives to BuzzSumo. Compare BuzzSumo alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to BuzzSumo in 2020. Compare features, ratings, user reviews, pricing, and more from BuzzSumo competitors and alternatives in order to make an informed decision for your business. 1. Cronycle. Cronycle. Content curation & knowledge. In case you're searching for BuzzSumo alternatives, I have your back. Here is a list of different tools that you can use instead of BuzzSumo. BuzzSumo. BuzzSumo is an extraordinary tool that helps you to find new content and find popular topics. What's extraordinary about BuzzSumo is that it utilizes genuine information to give you bits of knowledge in trending content in any niche. It can. BuzzSumo is a Brandwatch company and is a prominent provider of influencer marketing software. The company was founded in 2012 and its current CEO is James Blackwell. BuzzSumo aims to help marketers to adapt to the changing landscape of digital marketing. Their platform provides all the necessary tools to create marketing campaigns that resonate with the people. Alternatives. Logo Name Sort. If you start a blog then SEO is a must, Ahrefs is the popular SEO tool. There are Ahrefs Alternatives exist in the market, some are free alternatives while others are paid with comparisons like SEMrush vs Ahrefs and Buzzsumo vs Ahrefs
BuzzSumo Alternativen. von BuzzSumo. 4,5 / 5 (122) Eine Bewertung schreiben. Produktdetails. Produktdetails. Entdecke die Alternativen zu BuzzSumo mit den ähnlichsten Funktionen und Vorteilen. Wirf einen Blick auf die folgenden BuzzSumo-Alternativen, damit du weißt, welche BuzzSumo-Konkurrenten du in deine Software-Recherche einbeziehen solltest. Sortieren nach. Meltwater von Meltwater 3,5. BuzzSumo has been used over the years for content and link research, social listening, and influencer sourcing, but despite its discrete functionalities, the tool turns out to be overpriced for some marketers. However, BuzzSumo has some worthy free alternatives with similar functionalities. Free BuzzSumo Alternatives 2020 1. Feedly (Free . Content curation & knowledge management platform to discover relevant information, save content, make sense of... eClincher. Offering amazing features like: publishing and scheduling posts, reply to all interactions from one Inbox... Locobuzz. Welcome to the FUTURE.
BuzzSumo Alternativen Socialbakers Analytics Plus. Verstehe deine Kunden-Personas, erstelle ansprechende Inhalte, optimiere die Leistung und... Falcon.io. Social-Media-Marketing und Customer-Experience-Management auf einer einzigen, einfach zu bedienenden... HootSuite. HootSuite ist die am weitesten. While talking about Buzzsumo as one idea platform, there are various Buzzsumo alternatives that turn out to be equally effective to lend a helping hand. So, we have come up with a list of Buzzsumo alternatives for you to have a perfect substitute for this powerful tool. Buzzsumo . Buzzsumo is one of the best content research tools that help you build, plan, and amplify content. Design and. Looking for the best rated [Item name] alternatives? See what people like you are using instead of [Item name]. Compare features, benefits, and more. Buzzsumo Alternatives. Buzzsumo is described as 'Social network and news analytic tool for content research and planning' and is an website in the Social & Communications category. There are more than 10 alternatives to Buzzsumo, not only websites but also apps for a variety of platforms, including Windows, SaaS, Google Chrome and Linux
. A top research and monitoring tool for all your SEO needs. Find out who is searching for, posting about and sharing your domain, topics and keywords in the last 24 hours or year, then get alerts for future hits. Check which backlinks are bringing visitors to your site. Use this. This software is a great BuzzSumo alternative, but a lot more powerful with the addition of in-depth analytics on how content affects your bottom line. By combining your content aggregation and sharing with site visit data, EpicTrack shows specific ROI for each piece of shared content. This means you can track the immediate effects of each post in the same platform where you first discovered. Buzzsumo wurde zuletzt am 21.03.2015 aktualisiert und steht Ihnen hier zur direkten Online-Nutzung bereit. Die CHIP Redaktion sagt: Mit der Webapp Buzzsumo filtern Sie alle Shares innerhalb Social. If you're looking for Buzzsumo alternative, look no further than Social Animal. We offer a unique content marketing software that we promise you've never seen before. Get started for free BuzzSumo is one of the most popular tools for effective content curation. However, as soon as the trial expires, you understand that $90 per month might be way far more expensive than you expected. That`s why we decided to find some more cost-effective BuzzSumo alternative tools. Let`s take a look
BuzzSumo Alternatives - 10 Best Free and Paid BuzzSumo best blog.socialmediastrategiessummit.com · Feedly is a free alternative to BuzzSumo, but you may not get all the features you were looking for. For example, Feedly doesn't have much of an influencer discovery, but it does show trending articles based on your feeds, so it can be used as a free content discovery tool Find the best Buzzsumo in 2021 Try our suggestions today We have them all Just check our fast and easy search If you're looking for a Buzzsumo alternative, then this Social Animal review is for you! Let's face it - as good as Buzzsumo is as a content research tool, it's too expensive for bloggers who are just starting out. The lack of competitors Buzzsumo has in the market doesn't make things easier. Until now! In this post, you will learn everything you need to know about Social Animal and. BuzzSumo Competitors & Alternatives Looking for the best Social Media Data provider for your business? Find reviews for BuzzSumo left by Datarade users, and compare BuzzSumo's data products and performance to the most popular competitors and alternatives. Tyr Data, Quintelligence, Geospark Analytics, and Crowd Analyzer are the top competitors.
Discover the top 8 BuzzSumo alternatives. The best alternatives to BuzzSumo app are similarweb, contentstudio, marketing-miner, rankhacker-comabout, influence-co, popsters, vestorly, lumanu. - Top8alternative.co · This free BuzzSumo alternative works like an RSS feed that provides hundreds of application integrations. Using this tool, you can find, read, and share content in any niche. The best part about Feedly is that it removes all of the distractions so you can focus on reading. So, you won't be bothered by pop-ups or ads in this tool. 287 People Used More Info ›› Visit site BuzzSumo. BuzzSumo / RSS apps alternatives? Hey guys, I'm just wondering if anyone has any recommendations for any tools available online that allows you to track popular curated content like BuzzSumo but with other filtering options if any exist! Or any RSS feed apps we can use for our clients to track popular content in there industry. Thanks! 2 comments. share. save. hide. report. 100% Upvoted. Log. Buzzsumo AlternativeA Behind The Scene Secret! Buzzsumo Alternative is a common topic talked about on the Internet. It assists to rank sites much better and much faster. If you are aiming to increase your SEO efficiency, why not consider SEMRush? In this report, we will find out why most of us switched to SEMRush after trying SEMRush free of charge. SEMRush is a much better and a lot more. Coupled with the fantastic support team, it is worth considering if you do not mind the cons and need a more affordable alternative to BuzzSumo. Social Animal vs BuzzSumo - A cheaper and better BuzzSumo alternative? Post navigation. The best software tools to collect customer reviews and testimonials to display on any website . ReferralMagic Review (2021) - The easiest way to start a.
Here's an updated list of most popular Buzzsumo alternatives. Outbrain, Taboola and Buffer are some of the top options that you should consider out of 24 available alternatives of Buzzsumo. These Buzzsumo alternatives are curated by CybrHome's community of internet enthusiasts This BuzzSumo alternative is an all-in-one platform for marketers looking for content creation, social media management, and content curation tools. Hootsuite. This BuzzSumo alternative helps you discover new content with ease so that you can never run out of things to share on social media Suggest alternatives to Buzzsumo. Collections with Buzzsumo. Product Marketing. by David Cancel. Follow (383) Social Powertools. by Daniel Li. Follow (218) Sneaky Hacks. by Violeta Nedkova. Follow (1262) Don't Get Hacked. by Product Hunt. Follow (1352) Where to Find Great Content to Share. by Buffer. Follow (279) Discover your next favorite thing. Product Hunt surfaces the best new products.
If you devote some of your time to analyzing other BuzzSumo alternatives you will definitely find other products with similar or possibly higher ratings. TOP BuzzSumo Alternatives. 1. HubSpot Marketing Our score: 9.5 User satisfaction: 99%. HubSpot Marketing is an easy-to-use advanced digital marketing software solution. It is used for a variety of marketing needs and channels from SEO to. Good thing there's BuzzSumo, and marketers love it for a good reason. It provides social listening, content research, link research and influencer sourcing all in one place and most of the data it provides is free. However, when you feel like your blogger outreach efforts need more or something different than what BuzzSumo offers, it's about time that you look for alternatives. Whether you. BuzzSumo alternatives are basically the tools which help you in finding the influencers and viral content. Now the question is why are we looking for BuzzSumo alternatives? Isn't BuzzSumo still. Buzzsumo Alternatives. Ahrefs. Ahrefs is an all-one toolset that permits optimization of the website, analyzes the competitors, studies customer demands, and works upon the end result. Kwfinder. Kwfinder is a basic yet effective and intuitive keyword research tool that comes in a package with Mangools. MozPro . Moz Pro is a comprehensive SEO software suite with various SEO functionalities in.
When comparing BuzzSumo to its top 100 alternatives, Wix has the highest rating, with monday.com as the runner-up, and BuzzSumo ranking 30th place. Wix has the most reviews with a total of 5,814, while BuzzSumo has 123. Users say Wix tops the list for value for money followed by monday.com, while BuzzSumo comes in 47th Best Alternative For Social Media: Buzzsumo If you're counting on social media to bring in a lot of traffic, there are tools that will provide a better ROI than Ahrefs. One of these is Buzzsumo In this video I go through the process of setting up a Social Animal account and give you my initial impressions of the UI, the data it provides back, and so.. buzzsumo_alternatives v1.0.0. Do you sometimes feel as though, in the past, marketing was based more on intuition? It seems like it must have been forever ago but it actually never happened. Marketing has always relied on data. And recently that relationship has only grown stronger. NPM. README . ISC. Latest version published 3 years ago. npm install buzzsumo_alternatives. We couldn't find any. So, considering that there are alternatives available, this Buzzsumo review post will explain what makes BuzzSumo stand out from the crowd and the best option even in 2020/2021. How Buzzsumo Works? In order to publish content that offers the best value for the time to your audience and the best info of their interest, you must know what's trending and what's popular. However, finding and.
Buzzsumo Alternative is a famous topic discussed on the Internet. It assists you to rank sites better and much faster. If you are aiming to increase your SEO performance, why not take a look at SEMRush? In this report, we also discover why most of us changed to SEMRush after attempting SEMRush free of charge. SEMRush is a much better and much more effective all-in-one SEO tool that will. BuzzSumo Alternatives. Social Board. by Social Board. 4.6/5 (9) Best For: Brands, Events, Agencies, Non-profits. We help businesses of any size collect, manage, and display any hashtag media in style. DropTrack. by DropTrack. 4.7/5 (12) Best For: record labels, independent musicians, artist managers, and music agenices. Falcon.io. by Falcon.io. 4.2/5 (179) Best For: Medium-sized to enterprise. BuzzSumo Alternativen Mehr Alternativen zu BuzzSumo Send Social Media. 3,8 / 5 (12) Send Social Media ist ein Social-Media-Marketing-Dashboard, mit dem du alle deine Marketingaktivitäten verwalten, überwachen, verfolgen und messen kannst. Produktdetails Vergleich anzeigen. Marketing 360 . 4,7 / 5 (903) Führende Marketingplattform für kleine und mittlere Unternehmen! KOSTENLOSE Marketing. Ahrefs, which is one of the leading Site explorers, and SEO tool have expanded its horizon with newly added content explorer. You might have experienced content explorer before at BuzzSumo, which is one of the best in this area. (You can learn more about BuzzSumo on Ileane interview here). Ahrefs Content Explorer comes with many Content Explorer By Ahrefs - An Alternative To BuzzSumo. For general quality and performance, BuzzSumo scored 9.0, while Talkwalker scored 8.9. On the other hand, for user satisfaction, BuzzSumo earned 98%, while Talkwalker earned N/A%. Below you can also look at their features, terms, plans, etc. to find out which program will be more suitable for your situation. One critical aspect to assess is if the software lets you to toggle on/off.
Signed up to ContentStudio a few months back, and haven't stopped using it since! With the amazing new updates being pushed out regularly, it's the ideal tool for managing your social sharing, content curation, social media campaigns and even blogging.The discovery feature is by far one of the best features, stay up-to-date and schedule content directly from pre-suggested trending content. Also Buzzsumo Alternative software for Mac and in Ubantu you can install it with almost same features. All these alternative software of Buzzsumo which can be the best option for the OS like Window, Mac or Linux for downloading. This is a user-friendly Buzzsumo alternative software that you can install it everywhere like in your Android, and. BuzzSumo Alternatives. Why GetApp is free × . GetApp offers free software discovery and selection resources for professionals like you. Our service is free because software vendors pay us when they generate web traffic and sales leads from GetApp users. Because we're committed to help you find the right solution for your business needs, we list all software vendors on our website, and give. Alternative To Buzzsumo is a hot subject talked about on the Internet. It helps you to rank websites better and much faster. If you are aiming to boost your SEO performance, why not take a look at SEMRush? In this report, we will learn why most of us changed to SEMRush after trying SEMRush for free. SEMRush is a much better and far more effective all-in-one SEO tool that will certainly impress. BuzzSumo is definitely one of the best content research and analysis tools that I have used. I've used it for the mentioned reason and apart from that it also has useful features that let you scan backlinks and perform research related to your competition. As a digital marketer, tools like BuzzSumo are definitely great to have. Not only is it simple but it packs a lot of power and.
10 Best Buzzsumo Free Alternatives. by gloria Posted on June 14, 2019. If your activity, business, or brand depends after making or propelling substance, you are no doubt familiar with BuzzSumo. BuzzSumo has really become famous in the displaying space. It's a sublime gadget for finding what people are talking about on websites, sites, and social media with the objective that you can. BuzzSumo Alternatives Overview; Reviews (0) Alternatives (3) Yoast SEO. Clearly one of the most popular search engine optimization plugins for WordPress. With Yoast SEO you can easily modify title tags and meta descriptions while at the same time optimize around certain keywords. The plugin also strips away the complicated parts of creating canonical links and robot.txt files... SiteProfiler. Social Animal is the best alternative to Buzzsumo. Social Animal is a state-of-the-art content research product. Utilizing natural language processing and machine learning techniques, Social Animal peers into what makes good content tick. It doesn.. BuzzSumo Alternativen. Warum GetApp kostenlos ist × . GetApp bietet kostenlose Software Such- und Auswahlressourcen für Profis wie dich. Unser Service ist kostenlos, da Softwareanbieter uns bezahlen, wenn sie Web-Traffic und Sales-Leads von GetApp-Nutzern generieren. Da wir dir bei der Suche nach der richtigen Lösung für deine geschäftlichen Anforderungen helfen wollen, listen wir alle. buzzsumo alternative buzzsumo competitors buzzsumo free alternative similarweb alternative sites like buzzsumo Top 9 Content Search Tools Which Are Equivalent To BuzzSumo Previous post The List Of High-Quality Images Downloads Free From These Websites Next post Top 10 Tools To Make Logo Easily - Have A Deep Look
Review the following BuzzSumo alternatives to see if there are any BuzzSumo competitors that you should also consider in your software research. Sort by. Socialbakers Analytics Plus by Astute 4.2 / 5 (33 reviews) View Profile. Add to compare Understand your customer personas, create engaging content, optimize performance and know the impact of social media on your business.. Alternative to Buzzsumo? Wanting to find information about users who share certain content. Close. 3. Posted by 5 years ago. Archived. Alternative to Buzzsumo? Wanting to find information about users who share certain content. Do you know any alternative out there to Buzzsumo? I'm looking for something that has similar functionality to its ability to View Sharers. For example, this is the.
Top 3 Alternatives to BuzzSumo If you are from the marketing world, you have probably heard of BuzzSumo. BuzzSumo helps you discover trending and relevant content. It's a powerful tool that can help every marketer, regardless of their niche. Howev.. Free Buzzsumo AlternativesTrue Secrets Behind. Free Buzzsumo Alternatives is famous topic talked about on the Internet. It assists to rank websites better and faster. If you are aiming to increase your SEO efficiency, why not try out SEMRush? In this report, we will discover why most of us changed to SEMRush after attempting SEMRush totally free. SEMRush is a much better and a lot more.
Best Alternative For Social Media: Buzzsumo. SEMRush has a social media toolkit. It'll help you schedule posts and centralize SMM insights. They even have a social media ad builder in the works. But it's not the best optimized platform. If you're looking for a tool only focused on social media, try Social Sprout. However, if you want a digital marketing tool with some SMM features. BuzzSumo Alternatives - Capterra UAE 2020. Why GetApp is free × . GetApp offers free software discovery and selection resources for professionals like you. Our service is free because software vendors pay us when they generate web traffic and sales leads from GetApp users. Because we're committed to help you find the right solution for your business needs, we list all software vendors on.
8 alternative and related products to BuzzSumo Keyword Tool. BuzzSumo Keyword Tool. See monthly search volume, cost per click & search trends. With BuzzSumo's Keyword Tool you can discover thousands of new keywords, alongside their monthly search volume, cost per click & search trends. Available now on all plans, pair with deep engagement insights to create authoritative content that's bound. If you interest to use Buzzsumo, you can start with a 30 days free trial first. Enjoy and notice all benefits, then decide whether you want to continue the service or not. In case you fall in love with this software, there are four plans and pricing. It consists of a pro plan with $99 per month, plus a plan with $179 per month, a large plan with $299 per month, and an enterprise plan with $499. BuzzSumo is an online platform that enables clients to identify key influencers and the most shared content. BuzzSumo's solutions enable companies to monitor their content marketing, amplify their impact and proactively reach out to relevant influencers. The company was launched in 2014 and is used by renowned brands such as BuzzFeed, National Geographic, IBM and Expedia
Beliebte Alternativen zu Buzzsumo für Web, Android, iPhone, Windows, iPad und mehr. Erkunden Sie die Apps von 14 wie Buzzsumo 10 BuzzSumo Alternatives and Competitors to Help you Crush Your Content Marketing in 2020. Shared by . GD. Greg Digneo. enticehq.com. 9. 9. 0 SHARE August 31, 2020 1.2K #contentmarketing . If you're looking for a great BuzzSumo alternative to kick your content marketing into gear, here are 10 of the best alternatives that we've found. Read full post . Post a Comment RELATED POSTS. 40. 40. How. BuzzSumo is one of the top social media analytics tools. It comes with a very powerful social media search engine that helps you find and analyze the best performing content related to a specific niche. The search engine is responsible to sweep the web for the required content and listing the content sources based on their success rate (number of likes and shares.
How Buzzsumo Compares to Ahrefs. To be clear: Ahrefs and BuzzSumo are very different tools. For example, BuzzSumo lacks a lot of the key SEO features in Ahrefs, like a site audit tool. And Ahrefs lacks a lot of the content-focused features in BuzzSumo, like mention tracking. That said, there is some overlap between the two tools. For example. BuzzSumo analyzes billions of pieces of content to make comprehensive big data analytics accessible to all. Helping you to see what content matters for you or your clients, our software identifies true influencers and tracks your own relative influence with your audience. With packages designed to suit all sizes of use BuzzSumo helps you to create real engagement with whoever you choose to. BuzzSumo allows you to know what content, your website or your competitors, have had a greater impact on social networks. You can also know, through keywords, what has been the most relevant within your sector in the last 24 hours. In this way, you can adapt your content marketing strategy to the latest trends. How to use Buzzsumo as a content marketing tool. Although beyond the traditional.